HTC VIVE - Mixed Reality Game Marketing
Creative Director & Producer, Technical Lead
Across multiple collaborations with game studios, HTC developed a series of mixed reality videos to showcase VR gameplay by compositing live-action players directly into game environments. These projects were designed to highlight player experience in a more immersive and accessible way, blending green screen VFX, in-game capture, and real-time compositing.
I led creative direction and production across these shoots, developing concepts, managing pre-production, and directing talent, camera, and lighting on set. I also handled the technical setup for mixed reality capture, integrating tools like LIV, camera tracking systems, and external capture devices to produce a live composite of player performance and gameplay. This allowed us to capture both the physical and in-game experience simultaneously, creating dynamic, player-focused content.
Given the complexity and cost of production, I structured each shoot to maximize output—capturing enough coverage and variation to generate a full suite of deliverables from a single session. Each production resulted in multiple edits and formats tailored for different platforms, including VIVEPORT product pages, social channels, paid media, developer marketing, retail displays, event screens, and point-of-sale environments.
HTC VIVE x Harmonix - Audica Sneak Peek
Creative Director & Producer, Technical Lead, Editor
HTC VIVE x Cloudhead Games - Pistol Whip Gameplay
Creative Director, Producer, Technical Lead, Editor
HTC X Sony Pictures VR - Hotel Transylvania 'Popstic'
Creative Director, Producer, Technical Lead, Editor
HTC VIVE - Arcade Saga Trailer
Lead Editor
Teaser trailer for Arcade Saga (2 Bears Studio), edited to showcase standout gameplay moments and build excitement through tight pacing and dynamic cuts.